Web design portfolio NYC
This web design portfolio NYC page shows concept projects, not client work. Typically, they show how we scope, structure and write up a build. In fact, real case studies replace them as clients sign off on being named.
Product site for a manufacturing supplier
A specification-heavy catalog made navigable, with datasheets that stay in sync with the source data.
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Membership site for a professional body
Eleven years of member records and archived material moved off a system its last maintainer had retired from.
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Internal dashboard for a field service team
A scheduling and reporting tool for engineers working offline in the field, syncing when they get signal back.
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Marketing site rebuild for a logistics firm
A forty-page site rebuilt on a performance budget, with the content model reorganized around what buyers actually search for.
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Trade catalog with live stock and pricing
A catalog of eleven thousand products with customer-specific pricing, pulling stock from an ERP that was never designed to be...
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Booking platform for a regional clinic group
Replacing six separate scheduling systems with one booking flow, without taking any location offline during the switch.
View projectWhy this web design portfolio NYC page starts with concept work
Specifically, each project here follows the same process we use for paying clients: a real brief, a scoped build, and a write-up of what changed. As a result, you can judge our thinking even before the first real case study replaces a concept piece.
For example, the trade catalog project above shows how we handle live inventory data, a problem several New York retailers have asked about directly. See our pricing for what a similar build costs, or read Nielsen Norman Group’s research on navigation usability for the thinking behind our structure choices.
How each project in this web design portfolio NYC page gets scoped
Notably, every project starts with the same three questions: who visits the site, what they need to do, and what stops them today. Instead of a generic template, the layout follows the answers.
However, a concept project skips client sign-off and legal review, so it moves faster than real client work, though the underlying decisions are the same ones we would defend to a client.
Who this web design portfolio NYC page is for
Likewise, this page suits a business owner comparing agencies before a first call, not just for looks but for how each site is structured and why. Similarly, if you want to see live client sites rather than concepts, our services page links to several from each service line.